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March Madness Isn't Just Watched. It’s Predicted, Tracked, and Traded.
Brackets started it, but real-time prediction and market-driven engagement are changing how fans experience college basketball’s biggest month.
The Knicks Won't Hang a Banner, and That Signals Intent.
Why New York’s response to the NBA Cup reveals a franchise thinking long-term, not emotionally
 • David Skilling
The NBA’s European Play: A Move Reshaping Global Basketball
A 16-team Europe-based league is taking shape for 2027, and the implications go beyond expansion
 • David Skilling
CVC’s €9bn Power Play: Turning Sport into a Permanent Asset Class
How Global Sport Group plans to build the super-league of sports media.
 • David Skilling
Betting on Trust: The NBA’s Integrity Crisis
You can feel the stress behind the league’s memo warning of “dire risks” to integrity.
 • David Skilling
College Basketball: Why Sitting Out Might Be the New Trend
Princeton’s Caden Pierce is making a business decision that could redefine how elite college athletes leverage NIL power.
 • David Skilling
Is the NBA Building a Global League or Guarding Its Monopoly?
Adam Silver’s talk of NBA Europe and cross-continental playoffs raises as many questions as it answers, about growth, control, and the politics of…
 • David Skilling
Kawhi Leonard, the Clippers, and the $28 Million Question That Could Shake the NBA
A secretive endorsement deal, a bankrupt company, and the league’s toughest rule, was it business as usual or something shady?
 • David Skilling
Sports Media Rights: How Tech Giants Have Reshaped the Distribution of Sport
Amazon, Apple, Netflix and Disney+ aren’t just streaming sport, they’re reshaping its value, its audience, and its future.
 • David Skilling
The Super-Agent Era: How Power Brokers Rewrote the Rules of Sport
From Rich Paul to Mino Raiola, the agents turned influence into an empire, redefining what athlete representation really means.
 • David Skilling
The NBA Draft Is a Masterclass in Controlled Chaos
It’s where careers launch, franchises reload, and the business of basketball reveals itself, whether fans notice or not
 • David Skilling
The $10 Billion Lakers: Why Mark Walter’s Move Would Reshape NBA Power
He already owns the Dodgers, Chelsea, and part of the Lakers, but if this deal closes, Walter’s empire would rewrite the rules of modern sports…
 • David Skilling
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